I know I know, there's a load of lists out there; so this one is UK specific to the makeup brands available in pretty much all Superdrug & Boots branches (I also added a few brands you can buy in larger Boots); not brands you can only buy online or in specialist/department stores.
I know this is a vegan blog but this is NOT a list of vegan brands, just the ones that don't test and that either definitely do have vegan options or probably do... the only brand I know for sure is fully vegan is Superdrug's B range.
For a much more comprehensive list, that includes online etc brands too, take a look at THIS LIST, which I regularly update.
'Drugstore' brands that do not test (brands marked with * have a parent company that test)
B. (Superdrug - All vegan!)
I Heart Makeup (Makeup Revolution)
Natural Collection (Boots)
Soap & Glory
Brands that do test/sell in China
Essie (Owned by L'Oreal)
NYC (Owned by Coty)
Miss Sporty (Owned by Coty)
Smashbox (testing stance unclear, Estee Lauder brand who has same testing policy - "may test where required by law!")
Updated Jan 2017
So you can see there is a pretty good choice of brands that don't test on animals now in our drugstores. High end stuff, not so much. I kept it to drugstore because pretty much ALL of the high end brands they sell in departments stores like House of Fraser are not cruelty free.
Did I miss any brands off that your local Boots or Superdrug sells? Let me know and I'll add 'em in!
Love & Stuff
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