Friday, 20 November 2015

H&M's Beauty Range

I have been seen a few vloggers/bloggers raving about H&M's new beauty range and so of course I had to check to see if they're cruelty free.

I wrote to them, as their website wasn't very detailed. Here is their response:


"Thank you so much for getting in touch with us today in regards to our cosmetics line. 

We do not animal test on any of our products, and we do not work with 3rd companies who do either. 

We do not use beef, sheep or pork in our cosmetic products. However, they are not entirely free from animal substances. We use usually beeswax (not from dead bees) and Lanoline (more rarely) and sometimes we use a red dye from the Cochenille Louse. Our make-up brushes contain hair from ponies, goats or nylon, not pigs.  These animals are kept in a safe environment and not harmed during the process of taking the hair.

Please see below the link to our Animal Welfare page which will give you all the information you need about our products;

If you have any further questions then please don't hesitate to get back in touch with us."


They didn't answer about China, so I asked them to clarify and they said:


"Thanks for contacting us.

I had a quick check for you and can see that our cosmetics range is not yet sold on our online site in China but please keep an eye on our social media pages for any update.

I will also put a link below to our English version for our China site for you to have look at:


If you have any further questions please get in touch and thanks for shopping at H&M."


I checked on the China site and there is no option for Beauty there. However, from the response it almost sounds like they're saying that it doesn't mean they never will, unless this particular customer service rep just wasn't aware of the requirements for animal testing.

So for now I'm happy to say they're cruelty free and put them on THE LIST, but I will keep checking on the Chinese site regularly to make sure they haven't started selling there too.


As for vegan items, you can see from their response above, that they do use some animal ingredients - the usual suspects :o)

I went onto the site, but the ingredients don't seem to be listed, so it's going to be a case of going into a store and reading ingredients lists. For anyone that wants to do this but, isn't sure what to look for, the problem ingredients they are saying are:

Beeswax (AKA Cera Alba)
Carmine (AKA CI 75470)
Lanolin

Also, the makeup brushes are likely to be animal hair as they use pony and goat hair as well as nylon, so I'd avoid those.

Let me know if you've tried anything from the range. I will definitely be having a look next time I'm in an H&M Store to see if anything looks vegan!

Sal xXx

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